Southland Equity Partners LLC's Q3 2024 13F: 28 new positions, 14 exits

Form 13F-HR for the quarter ended Sep 30, 2024 · filed Oct 15, 2024 · 223 reported positions · accession 0001214659-24-017516

What changed this quarter

Southland Equity Partners LLC's changes in reported equity positions, Q3 2024
Activity Security Weight before Weight now Change Shares Shares %
Increased FIRST TR EXCHANGE-TRADED FD (SDVY) 0.5% 1.7% +1.2 pts +142K sh +279%
Increased SCHWAB STRATEGIC TR (SCHD) 3.3% 4.3% +1.0 pts +60,533 sh +41%
Reduced INNOVATOR ETFS TRUST (BUFF) 2.0% 0.6% −1.4 pts −110K sh −66%
New INNOVATOR ETFS TRUST (SFLR) — 1.1% +1.1 pts +136K sh new
Increased FIRST TR MORNINGSTAR DIVID L (FDL) 4.7% 4.9% +0.2 pts +47,855 sh +11%
Increased BERKSHIRE HATHAWAY INC DEL (BRK-B) 1.0% 1.4% +0.4 pts +3,921 sh +47%
Increased FIRST TR EXCHANGE-TRADED FD (RDVY) 0.4% 0.7% +0.4 pts +27,724 sh +116%
Increased MCDONALDS CORP (MCD) 1.0% 1.4% +0.4 pts +5,119 sh +38%
Increased VANGUARD TAX-MANAGED FDS (VEA) 0.3% 0.7% +0.3 pts +28,789 sh +123%
New VANGUARD INDEX FDS (VV) — 0.4% +0.4 pts +5,666 sh new
New VANGUARD INDEX FDS (VOT) — 0.4% +0.4 pts +6,124 sh new
Increased ABBVIE INC (ABBV) 0.9% 1.2% +0.3 pts +6,736 sh +38%
Reduced VANGUARD INDEX FDS (VTV) 0.7% 0.3% −0.4 pts −7,191 sh −49%
Increased INNOVATOR ETFS TRUST (PJUL) 1.4% 1.5% +0.2 pts +30,771 sh +25%
Increased T ROWE PRICE ETF INC (TCAF) 0.7% 0.9% +0.2 pts +35,721 sh +47%
Reduced INNOVATOR ETFS TRUST (PNOV) 0.4% 0.1% −0.3 pts −31,792 sh −80%
Increased VANGUARD BD INDEX FDS (BND) 0.1% 0.4% +0.3 pts +14,850 sh +298%
Increased APPLE INC (AAPL) 7.2% 7.1% −0.1 pts +4,768 sh +4%
Increased JOHNSON & JOHNSON (JNJ) 0.5% 0.7% +0.2 pts +6,356 sh +52%
New VANGUARD SCOTTSDALE FDS (VCIT) — 0.3% +0.3 pts +12,288 sh new
Increased INNOVATOR ETFS TRUST (QFLR) 0.3% 0.5% +0.2 pts +36,632 sh +83%
Increased REALTY INCOME CORP (O) 0.5% 0.7% +0.2 pts +14,498 sh +44%
New PACER FDS TR (FLRT) — 0.2% +0.2 pts +18,861 sh new
Increased PIMCO ETF TR (BOND) 6.5% 5.9% −0.5 pts +9,260 sh +4%
Reduced AT&T INC (T) 0.4% 0.2% −0.2 pts −35,448 sh −52%
Increased FIRST TR VALUE LINE DIVID IN (FVD) 1.0% 1.1% +0.1 pts +15,466 sh +18%
Increased PROCTER AND GAMBLE CO (PG) 1.9% 1.8% 0.0 pts +3,951 sh +10%
Reduced VANGUARD INDEX FDS (VUG) 1.0% 0.7% −0.3 pts −1,750 sh −18%
Reduced INNOVATOR ETFS TRUST (PJAN) 5.4% 4.6% −0.8 pts −15,996 sh −3%
Reduced ISHARES TR (MTUM) 1.2% 0.9% −0.3 pts −3,102 sh −15%
Reduced INNOVATOR ETFS TRUST (PMAR) 8.4% 7.3% −1.1 pts −15,933 sh −2%
Increased FIRST TR EXCHANGE-TRADED FD (FTCS) 1.9% 1.9% 0.0 pts +6,570 sh +8%
Increased PEPSICO INC (PEP) 0.4% 0.5% +0.1 pts +3,426 sh +40%
Exited SPDR DOW JONES INDL AVERAGE (DIA) 0.1% — −0.1 pts −1,252 sh −100%
Increased AMAZON COM INC (AMZN) 1.0% 1.0% 0.0 pts +3,022 sh +16%
Increased EDISON INTL (EIX) 0.1% 0.3% +0.1 pts +6,304 sh +100%
Exited VANGUARD INDEX FDS (VOE) 0.1% — −0.1 pts −3,020 sh −100%
Increased CHEVRON CORP NEW (CVX) 0.6% 0.6% 0.0 pts +3,619 sh +29%
Exited COEUR MNG INC (CDE) 0.1% — −0.1 pts −79,931 sh −100%
Increased JPMORGAN CHASE & CO. (JPM) 0.6% 0.7% +0.1 pts +2,475 sh +24%
Increased EXXON MOBIL CORP (XOM) 0.3% 0.4% +0.1 pts +4,095 sh +40%
Increased NNN REIT INC (NNN) 0.4% 0.6% +0.1 pts +9,773 sh +26%
Reduced INVESCO EXCHANGE TRADED FD T (XMMO) 0.7% 0.5% −0.2 pts −3,864 sh −19%
Exited FIRST TR EXCHANGE TRADED FD (FPXI) 0.1% — −0.1 pts −8,239 sh −100%
Increased AMERICAN CENTY ETF TR (KORP) 0.1% 0.2% +0.1 pts +9,183 sh +93%
Increased WISDOMTREE TR (IHDG) 0.3% 0.3% +0.1 pts +9,519 sh +46%
New SPDR SER TR (XHB) — 0.1% +0.1 pts +3,479 sh new
Increased KIMBERLY-CLARK CORP (KMB) 0.1% 0.2% +0.1 pts +3,005 sh +79%
New SHARKNINJA INC (SN) — 0.1% +0.1 pts +3,813 sh new
Increased WISDOMTREE TR (DGRW) 0.5% 0.5% +0.1 pts +4,809 sh +22%

The 50 largest of 224 changes, by size of the trade. Full holdings for this quarter.

Reported by the fund in its Form 13F filed with the SEC; holdings are as of the quarter-end report date and may have changed since. For informational purposes only — not investment advice or a recommendation to buy or sell any security. FilingExplorer is not affiliated with or endorsed by this fund. How this brief is compiled

Top 10 positions — 42.8% of the equity book

Changes in the top 10 this quarter: FTCS entered · PG entered · BUFF left · FDN left

# Security Weight before Weight now
1 INNOVATOR ETFS TRUST (PMAR) 8.4% 7.3%
2 APPLE INC (AAPL) 7.2% 7.1%
3 PIMCO ETF TR (BOND) 6.5% 5.9%
4 FIRST TR MORNINGSTAR DIVID L (FDL) 4.7% 4.9%
5 INNOVATOR ETFS TRUST (PJAN) 5.4% 4.6%
6 SCHWAB STRATEGIC TR (SCHD) 3.3% 4.3%
7 FIRST TR NASDAQ 100 TECH IND (QTEC) 3.6% 3.1%
8 INNOVATOR ETFS TRUST (PAPR) 2.3% 2.0%
9 FIRST TR EXCHANGE-TRADED FD (FTCS) 1.9% 1.9% Entered the top 10
10 PROCTER AND GAMBLE CO (PG) 1.9% 1.8% Entered the top 10
— INNOVATOR ETFS TRUST (BUFF) 2.0% 0.6% Left the top 10
— FIRST TR EXCHANGE-TRADED FD (FDN) 2.0% 1.7% Left the top 10

Weights are each position's reported value as a share of the fund's reported equity positions (options and principal-amount holdings excluded).