SALESFORCE INC
Q1 2022 Form 13-F

SAN FRANCISCO, CALIFORNIA
CIK 0001108524 · Publicly traded company
$222.2M Reported Value Total
Reported value
$222.2M
Quarter over quarter
-35.3%
Holdings
5
Top-10 concentration
100.0%

Key People

Directors & officers from Form 4 filings
Harris Parker
Co-Founder
Washington Robin L
President and COFO
Benioff Marc
Chair and CEO
Taylor Bret Steven
Vice Chair of the Board, CoCEO
Milano Miguel
President and COO
Niles Sabastian
President and CLO

Description and Activity

Salesforce, founded in 1999, is a global leader in customer relationship management (CRM) technology. The company provides a cloud-based platform that allows businesses to manage their customer relationships, encompassing sales, service, marketing, and commerce. The platform, known as Customer 360, leverages artificial intelligence (AI) to integrate data and CRM, enabling businesses to deliver personalized and automated customer experiences.

The company’s growth strategy focuses on expanding its relationships with existing customers, increasing its geographic reach, and developing new industry-specific solutions and products. Salesforce offers a diverse range of solutions including those for sales, service, marketing, commerce, integration, and analytics. The platform is designed to be scalable and flexible, catering to businesses of varying sizes across different industries such as financial services, healthcare, and manufacturing.

In addition to its core CRM platform, Salesforce provides various other services and solutions, including the Data Cloud, Einstein 1 Platform, and Trailhead, a free online learning platform. The platform's extensibility allows businesses to build custom applications and automate their business processes.

Salesforce employs a direct sales strategy that includes telephone and field sales personnel, as well as a network of partners who assist in selling and referring sales leads. The company engages in multichannel marketing campaigns, customer events, and partnerships to reach its market. It protects its proprietary technology and brands through a combination of trademarks, copyrights, trade secrets, patents, and contractual provisions.

The company emphasizes equality, diversity, and inclusion within its workforce and has numerous initiatives to promote these values. Salesforce also focuses on human capital management to attract, retain, and motivate employees by offering competitive compensation, robust benefits, and talent development programs. Additionally, the company supports employee philanthropy through donation matching and offers an employee stock purchase plan.

Salesforce's organizational structure includes a board of directors, an executive team, and various departments such as sales, marketing, product development, and human resources. The company is headquartered in San Francisco, California, and is publicly traded on the New York Stock Exchange under the ticker symbol CRM.

Company description summarized from 10-K filing.

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Q1 2022 13F record

Q1 2022 13F filing summary

Q1 2022 Form 13F portfolio summary
Period of report March 31, 2022
Filed May 13, 2022
Form 13F-HR
Reported value $222.2M
Positions 5
Change in reported value -41.4%
New positions 0
Exited positions 1
Position turnover 16.7%
Top-10 concentration 100.0%

13F filings by quarter

Form 13F filings by quarter
Quarter Positions Value
Q4 2022 13F
Filed Feb 10, 2023
2 $114.4M
Q3 2022 13F
Filed Nov 14, 2022
2 $126.2M
Q2 2022 13F
Filed Aug 12, 2022
4 $149.4M
Q1 2022 13F
Filed May 13, 2022
5 $222.2M
Q4 2021 13F
Filed Feb 11, 2022
6 $378.9M
Q3 2021 13F
Filed Nov 12, 2021
6 $522.1M
Q2 2021 13F
Filed Aug 13, 2021
4 $934.4M
Q1 2021 13F
Filed May 7, 2021
2 $1.6B
Q4 2020 13F
Filed Feb 5, 2021
2 $1.4B
Q3 2020 13F
Filed Nov 6, 2020
3 $1.4B
Q2 2020 13F
Filed Aug 10, 2020
1 $8.9M
Q1 2020 13F
Filed May 8, 2020
3 $464.3M
Q4 2019 13F
Filed Feb 7, 2020
3 $346.1M
Q3 2019 13F
Filed Nov 8, 2019
3 $377.0M
Q2 2019 13F
Filed Aug 9, 2019
5 $582.5M
Q1 2019 13F
Filed May 10, 2019
5 $443.1M
Q4 2018 13F
Filed Feb 13, 2019
5 $441.4M
Q3 2018 13F
Filed Nov 13, 2018
5 $504.8M
Q2 2018 13F
Filed Aug 13, 2018
4 $452.2M
Q1 2018 13F
Filed May 14, 2018
3 $190.2M

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Top 5 holdings · Q1 2022

Largest Q1 2022 13F positions by reported value
# Holding Reported value % of portfolio
1 NCNO NCINO INC $85.8M 38.6%
2 MNDY MONDAYCOM LTD $76.5M 34.42%
3 HOOD ROBINHOOD MKTS INC $51.9M 23.37%
4 BLND BLEND LABS INC $7.6M 3.41%
5 CYN CYNGN, INC $462.0K 0.21%

Values as reported on the Q1 2022 Form 13F. Every position is in the holdings table below.

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