BROOKS MOORE & ASSOCIATES INC's Q4 2023 13F: 8 new positions, 1 exit

Form 13F-HR for the quarter ended Dec 31, 2023 · filed Feb 15, 2024 · 86 reported positions · accession 0001767040-24-000001

What changed this quarter

BROOKS MOORE & ASSOCIATES INC's changes in reported equity positions, Q4 2023
Activity Security Weight before Weight now Change Shares Shares %
Increased COCA COLA CO (KO) 2.9% 3.9% +1.0 pts +28,244 sh +41%
Reduced VANGUARD WHITEHALL FDS (VYMI) 2.1% 1.2% −0.9 pts −18,935 sh −41%
New VANGUARD SCOTTSDALE FDS (VCIT) — 0.7% +0.7 pts +11,925 sh new
Increased ORACLE CORP (ORCL) 0.7% 1.2% +0.6 pts +8,505 sh +102%
Reduced CISCO SYS INC (CSCO) 2.8% 1.9% −0.9 pts −14,545 sh −21%
Exited PFIZER INC (PFE) 0.5% — −0.5 pts −18,366 sh −100%
Reduced INTERNATIONAL BUSINESS MACHS (IBM) 1.9% 1.5% −0.3 pts −4,012 sh −23%
New ALIBABA GROUP HLDG LTD (BABA) — 0.3% +0.3 pts +5,879 sh new
Increased VANGUARD INDEX FDS (VOO) 2.2% 2.5% +0.3 pts +984 sh +13%
Reduced PROCTER AND GAMBLE CO (PG) 2.1% 1.6% −0.5 pts −2,838 sh −15%
Reduced JP MORGAN EXCHANGE-TRADED F (JPST) 0.8% 0.5% −0.4 pts −8,100 sh −38%
Reduced ORGANON & CO (OGN) 0.7% 0.3% −0.4 pts −21,250 sh −40%
Increased PEPSICO INC (PEP) 2.6% 2.6% 0.0 pts +1,790 sh +9%
Reduced TRUIST FINL CORP (TFC) 1.0% 1.0% 0.0 pts −7,739 sh −17%
New SMARTFINANCIAL INC (SMBK) — 0.2% +0.2 pts +11,444 sh new
New WISDOMTREE TR (DGRS) — 0.2% +0.2 pts +5,788 sh new
Increased LOCKHEED MARTIN CORP (LMT) 2.1% 2.3% +0.2 pts +563 sh +8%
Increased EXXON MOBIL CORP (XOM) 4.4% 3.6% −0.8 pts +2,546 sh +5%
Increased CHEVRON CORP NEW (CVX) 3.7% 3.2% −0.6 pts +1,570 sh +5%
Reduced ISHARES TR (IVV) 0.8% 0.6% −0.1 pts −450 sh −19%
New 3M CO (MMM) — 0.1% +0.1 pts +1,964 sh new
New WASTE MGMT INC DEL (WM) — 0.1% +0.1 pts +1,188 sh new
New ALPHABET INC (GOOG) — 0.1% +0.1 pts +1,500 sh new
New DEER & CO (DE) — 0.1% +0.1 pts +525 sh new
Increased PINNACLE FINL PARTNERS INC (PNFP) 1.2% 1.6% +0.4 pts +2,345 sh +10%
Increased ALPHABET INC (GOOGL) 2.5% 2.6% +0.1 pts +1,455 sh +6%
Increased NORFOLK SOUTHERN CORP (NSC) 1.0% 1.1% +0.2 pts +523 sh +8%
Reduced BROADCOM INC (AVGO) 0.3% 0.3% 0.0 pts −105 sh −24%
Increased RTX CORPORATION (RTX) 0.6% 0.7% +0.1 pts +1,359 sh +13%
Increased GENERAL ELECTRIC CO (GE) 0.3% 0.4% +0.1 pts +863 sh +23%
Increased HOME DEPOT INC (HD) 2.6% 2.8% +0.2 pts +259 sh +2%
Increased UNITED PARCEL SERVICE INC (UPS) 2.4% 2.3% −0.1 pts +561 sh +3%
Reduced JPMORGAN CHASE & CO (JPM) 3.5% 3.7% +0.2 pts −497 sh −2%
Increased AMERICAN EXPRESS CO (AXP) 0.5% 0.6% +0.1 pts +443 sh +10%
Increased PAYPAL HLDGS INC (PYPL) 0.6% 0.7% 0.0 pts +1,301 sh +9%
Reduced GENERAL MLS INC (GIS) 1.7% 1.6% −0.2 pts −1,084 sh −3%
Reduced JOHNSON & JOHNSON (JNJ) 4.1% 3.7% −0.4 pts −328 sh −1%
Increased ISHARES TR (HDV) 0.2% 0.2% 0.0 pts +500 sh +24%
Increased BERKSHIRE HATHAWAY INC DEL (BRK-B) 0.4% 0.4% 0.0 pts +125 sh +8%
Reduced WISDOMTREE TR (DGRW) 1.7% 1.7% 0.0 pts −596 sh −2%
Reduced ABBVIE INC (ABBV) 3.3% 3.1% −0.2 pts −200 sh −1%
Reduced ABBOTT LABS (ABT) 2.9% 3.0% +0.1 pts −240 sh −1%
Increased ACADEMY SPORTS & OUTDOORS IN (ASO) 0.5% 0.7% +0.2 pts +400 sh +3%
Reduced KRAFT HEINZ CO (KHC) 1.3% 1.3% 0.0 pts −625 sh −1%
Reduced VANGUARD STAR FD (VXUS) 0.4% 0.4% 0.0 pts −380 sh −3%
Reduced MONDELEZ INTL INC (MDLZ) 1.2% 1.2% −0.1 pts −300 sh −1%
Reduced LILLY ELI & CO (LLY) 1.6% 1.5% 0.0 pts −36 sh −1%
Reduced REGIONS FINL CORP NEW (RF) 0.2% 0.2% 0.0 pts −950 sh −6%
Reduced MERCK & CO INC (MRK) 3.7% 3.6% −0.1 pts −168 sh 0%
Reduced MICROSOFT CORP (MSFT) 4.9% 5.3% +0.4 pts −45 sh 0%

The 50 largest of 63 changes, by size of the trade. Full holdings for this quarter.

Reported by the fund in its Form 13F filed with the SEC; holdings are as of the quarter-end report date and may have changed since. For informational purposes only — not investment advice or a recommendation to buy or sell any security. FilingExplorer is not affiliated with or endorsed by this fund. How this brief is compiled

Top 10 positions — 36.2% of the equity book

No changes in the top 10 this quarter

# Security Weight before Weight now
1 MICROSOFT CORP (MSFT) 4.9% 5.3%
2 COCA COLA CO (KO) 2.9% 3.9%
3 JOHNSON & JOHNSON (JNJ) 4.1% 3.7%
4 JPMORGAN CHASE & CO (JPM) 3.5% 3.7%
5 EXXON MOBIL CORP (XOM) 4.4% 3.6%
6 MERCK & CO INC (MRK) 3.7% 3.6%
7 CHEVRON CORP NEW (CVX) 3.7% 3.2%
8 APPLE INC (AAPL) 3.1% 3.1%
9 ABBVIE INC (ABBV) 3.3% 3.1%
10 ABBOTT LABS (ABT) 2.9% 3.0%

Weights are each position's reported value as a share of the fund's reported equity positions (options and principal-amount holdings excluded).